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 Issue #51 - August 2nd, 2004 Internet Marketing Newsletter for Small Businesses
Brought to you by idesignbusiness.com http://www.idesignbusiness.com Issue # 51 Monday, August 2nd, 2004 In this Issue: ARTICLES: FREE RESOURCE: Welcome to issue # 51 of the idesignbusiness Internet Marketing Newsletter. I am sure you have hear the term "Content is King", in fact we have talked about that in past issues of this newsletter. This issue of the newsletter I want to explore that idea and take it a step further to stress the importance of fresh content and the value of keeping your website current. Need help updating your website? Contact us to learn about our maintenance plans starting @ $20 per month. We would love to hear any questions, comments, or ideas for future articles, just email us at newsletters@idesignbusiness.com Did you miss the last issue? You can always visit our idesignbusiness Internet Newsletter Archive and easily view and search all our past issues. Neal St. Clair idesignbusiness Endorsement The Business Professional Interviews with successful Internet Entrepreneurs and business owners, informative how-to articles, and free resources for your business are just the beginning with "The Business Professional". This online resource created by Terry Telford is a must-have for all businesses that are operating on the web. Download A Complimentary Issue Click on the link below to download your complimentary issue. This link is VIRUS FREE. Download Free Copy For More Information... To learn more about "The Business Professional" and ways you can earn $$$ from promoting this great resource please click on the link below: Click here To your Online Business Success! ARTICLE Keeping Your Website Current By Neal St. Clair Creating a great looking and informative website for your business is the first step to developing your online presence. The great thing about having a website is the ability to update it easily and change information as necessary. How many of you have printed brochures or handouts for your business or products just to have the majority of them sit on a shelf somewhere a few months after they were printed because they have become out of date? Unfortunately, once your products evolve or information becomes dated that brochure is reduced to scrap paper and your investment is wasted. This is not the case with your website! While a website can be dynamic and easily updated I still see so many that are nothing more than a "Brochure" online and never get updated. If that sounds like your site then it is time for a change and I am going to give you a couple ideas to get you started... Why should you keep your website current? This is very simple and should appeal to any business owner that has taken the steps to create a website in the first place! Fresh content and a current website will gain you new visitors, keep the old visitors coming back for more and help you sell more products and services. Online Articles We have talked about the value of publishing an online newsletter in past issues of this newsletter. Creating, maintaining, and sending a newsletter to people by email can be a daunting task but at the very least you can write original articles and publish them on your website. Regardless of your industry you can publish information about your market and services... If you are operating a business in that industry you should have expert knowledge of the field and can share that via online articles. Links & Resources Page It is important to create a links and/or resources page on your website for two reasons...One, it is fresh content that your visitors will appreciate, and two, it is great for the search engines and your link popularity. To make your links page valuable to your visitors make sure you add links that are relevant to your website and things they will value. A Picture is Worth a Thousand Words The old saying is true and pictures are a great way to keep your website fresh. Photo galleries, product tours, and pictures of events your company are involved in are all things that can be easily added to your website. Latest News Let people know what is going on with your company through a news section. News can be updated on a weekly, monthly, or even daily basis to keep your website current, informative and interesting. Once you start something like this make sure you stick to it because there is nothing worse than reading news from 2001!!! I hope you can apply some of these ideas to your website. My goal was to keep them general enough so they will apply to any business that has a website. If you need assistance updating your website let us know. idesignbusiness offers website maintenance plans starting as low as $20 per month that cover unlimited updates to your site. We can handle text, image, programming, design, e-Commerce, and database updates for your website. For more information, please contact us at info@idesignbusiness.com Advertisement SpamArrest.com - Take Back Control of Your Inbox Are you fed up with SPAM? If so, take action and take back control of your inbox. Kill unwanted emails in their tracks before they ever reach your inbox. SpamArrest lets you easily manage your email by blocking unwanted senders and verifying your valid contacts. It‘s easy to setup and will block all junk email. SpamArrest works with your current email and provides a 30 day Free Trial. Click here for 30 day free trial FREE RESOURCE: Each issue of the Internet Marketing Newsletter for Small Businesses will include helpful free online resources to promote your websites. A great example of a site that keeps its content fresh is our free resource for this issue - morebusiness.com. This site provides weekly articles, online tools, and downloadable templates to help you grow your business. I really like the sample marketing and business plans they provide. This site is a great resource for your business related questions both online and off. Visit morebusiness.com ABOUT idesignbusiness idesignbusiness provides complete Internet services for small businesses including website design, website development, hosting and Internet marketing. Increase website traffic, build your customer base, and drive revenue using our cost-effective and result driven tools and services. Please visit http://www.idesignbusiness.com for more information. SUBSCRIPTION NOTICE This newsletter is only sent to opt-in subscribers. If at anytime you would like to be removed from this list, please send an e-mail to newsletters@idesignbusiness.com with REMOVE in the subject line or click on the remove link below. Spread the word - Please forward to friends and colleagues. Copyright 2002 - 2004 idesignbusiness http://www.idesignbusiness.com |
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